Tips for Local SEO Optimization for Companies with Multiple Locations

With so much focus on SEO and brand management, it is easy to forget that most companies have a local market in addition to their national and international markets. If you have a company with different locations, you should...

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Emerging Social Media Platforms Worth Watching

Social media is becoming the shining star of marketing and customer engagement. The ability to interact and support clients and target audiences has changed the game of businesses. While you may be familiar with platforms like Facebook, Instagram, and...

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Tips for Starting a Trucking Company

In the United States, truckers move billions of dollars of goods every year. Up to 70% of goods are transported on the highways and interstates via trucks, and the demand for reliable trucking companies and drivers is increasing as...

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How Using Social Media Can Help Boost Your Business

As a business owner, you know how important it is to advertise as much as possible. In recent decades, social media has come to be a big part of peoples' lives and has a direct impact on business as...

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Problems with Turnover in Rental Units

Purchasing rental units in multifamily or apartment buildings can generate excellent returns for investors. However, high turnover rates in rental units can significantly undercut profitability. Here are some important considerations for real estate investors about the causes of excessive...

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Tips for Identifying Your Target Market

As you build your business, you will find that clearly defining your target market is vital to your success. You can no longer just assume that your company and its products or services will attract anyone who is interested...

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How to Use a Small Business Expansion Loan

After being in business for a while, you may find it is time to expand. Expanding requires more money to help with opening a new location or increasing the capacity of your current location. Because of this, an expansion...

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Key Marketing Strategies for Nursing Homes

A growing population of seniors has been raising the demand for residential care in nursing homes and assisted living facilities. To meet the demand, the industry has been expanding. Private care facilities have to be very competitive and adaptive...

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How Loans from the SBA Can Help Your Small Business

Many business owners get by with regular bank loans that are designed to open a business. When a company can enlist the help of the Small Business Administration in the search for financial products, they open a door to...

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Navigating Paid Advertising Online

Paid online ads are among the most powerful tools available to brands to attract new customers. However, a lot of business owners and marketers have at best only a basic understanding of how they work and how to use...

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